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Discover & Watch

Preferred Streaming Services

We recently launched a new Preferred Services feature on IMDb.com, making it easier than ever for you to discover where to watch movies and shows on the platforms you actually use.

This expands on our existing mobile functionality, now, your preferred streaming providers are recognized across IMDb on desktop, iOS, and Android for a more personalized experience wherever you browse IMDb.

We hope you enjoy this new experience as we continue enhancing IMDb’s community features. As always, we’d love to hear your thoughts, feel free to share your feedback in the IMDb Support Community powered by Sprinklr.

— The IMDb Team


Set your preferred services


Preferred services selection

With Preferred Services, you can:

  • Customize the Where to Watch experience based on your actual streaming subscriptions
  • Prioritize your streaming providers on Title pages and Watch Options widgets
  • See the Streaming Picks widget on the IMDb homepage ordered by your preferences
  • Enjoy a more tailored experience when logged in—and get prompted to sign-in or create an account to personalize your browsing on IMDb

Preferred services on title


Preferred services in watch options widget


Preferred services in Streaming Picks widget


If you're not logged in or haven't set your preferences yet, you'll start seeing prompts to choose your streaming services throughout the site. These can be updated at any time, by visiting the Preferred Services section in your Account Settings. Alternatively, you'll find these prompts on:

  • The Watchbar widget on title pages
  • The Streaming Picks section on the IMDb homepage
  • Other Watch Options widget

How to Set Your Preferred Services

Navigate to the Preferred Services section in your Account Settings. From here you can toggle your streaming services on or off based on availability in your region.

If you're not logged in, you'll be prompted to sign-in or create an account to save your choices. Once set, your selected streaming providers will appear first across IMDb, making it quicker and easier to find what to watch and where to watch it.

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