Help Center

IMDb Title Scorecard

IMDb Title Scorecard enables industry partners to easily review and update the titles they represent on IMDb. Title Scorecard is the best way for trusted industry partners to get data onto IMDb - including the ability to upload video content.



Table of Contents


What is Title Scorecard?

Title Scorecard allows production companies, distributors, and PR companies to submit posters, gallery images, trailers, clips, key credits and other related data to titles they represent on IMDb.


Eligibility for Title Scorecard access

IMDb's Title Scorecard is designed for Studios, Production and Distribution companies, and PR agencies - this means only representatives from those companies are eligible to apply for access for the service to apply for access to this service.

In order to apply for Title Scorecard access, a user will need (effective July 17, 2025):

  • An active IMDbPro Premium or Basic membership in good standing
  • A company e-mail address corresponding to the company for which they are requesting Scorecard access

*Note: Access will be granted at IMDb's discretion. Title Scorecard access will be revoked if it has not been used in 365 days.


How do I access Scorecard?

If you have been granted access to Title Scorecard, you will need to log-in to IMDb with the e-mail address associated with your Scorecard account in order to open the link below:

https://www.imdb.com/scorecard [link works only once onboarded]

To apply for IMDb Title Scorecard, fill out the Title Scorecard application form to let us know who you are, which company you represent, along with the company e-mail address attached to your IMDb user account. Once we know who you are and the company you represent, we can add Title Scorecard to your account. You will receive an e-mail confirming your new access rights with further instructions.


How do I add a new poster for my title?

1. Find your title in Scorecard

2. Click the "Image (poster)" link

3. On the side panel that opens, select the image you want to upload

4. Check the "Set as primary image..." box - you can include copyright and actor metadata on this screen as well

5. Once you are ready, click the "Submit" button


Images may be up to 25MB; minimum file size is 50KB.

Note: Primary images will be automatically framed in Portrait Orientation.

Add an image using Scorecard

How do I add a new video to IMDb?

 

1. From the list of titles on your Scorecard, scroll to the title and click the "Video (trailer)" link

2. On the "Video Upload" page, click the "Browse" button to find a locally saved video file - select the file and click "Open"

3. In the "Video Title" box, name your video (Example. Top Gun [Trailer], or Forrest Gump [Featurette])

4. Provide a “Video Description

5. Select the type of video from the “Video Type” drop-down

6. Select the maturity level - while most trailers are “Safe,” any video that includes excessive violence, nudity, drug use, or profanity should be marked as mature

7. Select “Primary Language” and update “Subtitle Language” (if applicable)

8. Select video privacy option - if you want your video to be visible on the site, leave the “No” box checked under “Make Video Private

9. Click “Upload” to submit your video

Note: Videos will typically go live within an hour of uploading, depending on file size.

Note: if a video is marked "mature", it will be ineligible to display as the featured trailer and will be age-gated.

Recommended Video Settings 

  • File Size: Up to 10GB
  • Length: From trailers and clips to full length feature films
  • Quality: From standard to full HD 1080p
  • File Format: Most major formats such as WMV, AVI and QuickTime. IMDb also accepts most major codecs but recommends H.264 for optimal results.
  • IMDb does NOT support .mov files or ProRes file formats
  • A video file must be uploaded. We cannot link externally to YouTube or Vimeo, etc.


Scorecard Navigation

 

To make finding your titles easier, we've added additional filtering options on the right-hand side of the title list view. Additionally, you can click a title's name or poster to go to the title page on IMDbPro. To visit the title page on IMDb.com, you can click the information icon ("i") next to the title, and click on the either the title name or poster in the modal that appears.

Company List

Scorecard navigation example - companies



Company Title list


Scorecard navigation example - list of titles by company


Click on the title's name or poster in order to edit the title page directly on IMDbPro.


Scorecard navigation example - poster click


Click on the information icon ("i") next to the title in order to open a box to edit the title page directly on IMDb.


Scorecard navigation example - more information

Did this answer your question?
Thank you! We’d love to hear more about your experience. Please help us improve by taking this 2 minute survey.
Thank you! We’d love to hear more about your experience. Please help us improve by taking this 2 minute survey.
Thank you! We’d love to hear more about your experience. Please help us improve by taking this 2 minute survey.
Back to top